WHAT YOU NEED
 
PAUL OUTERBRIDGE, "BEACH EQUIPMENT," 1936

PAUL OUTERBRIDGE, "BEACH EQUIPMENT," 1936

 

Dear Diary,

I feel the need to share my disdain for some aspects of the fashion industry. From magazines to Instagram posts, the fashion industry is often telling us what we want and how to be. Even independent companies are guilty of this kind of marketing. I have always had an aversion to this type of message and for this reason, I never read teen magazines, or garbage celebrity gossip, or let the beauty and fashion industries tell me that my 5' 1" body, my frizzy, curly hair, and my resting bitch face don't fit the mold.

In the age of the image in which we are living, I feel the need to speak out against the narcissism this message creates. Love THY selfie, sure... but also, get over yourself. Humans all have warm blood and complex emotions. We all have beating hearts and internal dialogue. AND YET, THE AGE OF THE IMAGE has HELPED create the "me" generation - and I think this generation is one that for the first time, defies age. Women my age and older participate as much as young women do. And there may not be as many man selfies out there, but today, all people are guilty. Plus, it's not just selfies, it's how we perceive ourselves and the messages we send out through media. And today, most messages seem to be, "I'm so special."

Individualism is a farce, none of us are any different from each other in the end. We have different world views based on how we grew up and what we were attracted to, but nothing is unique in the realm of human emotion. Nothing separates us from each other beyond our own self image.

I am constantly experiencing an internal struggle, I make $300 hats and $350 brooches. And yet I want fashion to be accessible. I ask consumers to not shop at Forever21 or H&M, but not everyone can afford Bagtazo. And it's not like Bagtazo is making a huge mark up. The things I sell are high costs because I work with US factories and the workers are paid a fair living wage, and the US dollar value is such that my costs end up higher than if I produced overseas (even with fair wages paid). But I often think if nothing else, maybe my work will inspire others to do something. To work hard and to never betray your taste. 

In my perfect world, fashion bloggers aren't just photogenic girls who liked to shop and then started getting free stuff because they had a "good following." They're voices for women who inspire each other to have dreams and work hard. In my perfect world, media from brands DON'T make someone feel like they're doing it wrong if they don't have that product. And I certainly would want luxury brands to create an air of inspiration rather than the sense of exclusion. Not sure if I'm successfully getting this message across from Bagtazo's public outlets, but this is my goal.

Maybe my west coast native idealism is showing, but I do know that I am sick of what I see everyday. I love social media - Instagram and Facebook are how I unwind, how I stay connected to friends and how I get a large majority of information. Tumblr is my guilty pleasure of visual beauty. I'll never knock social media. I will however, hold people responsible for what they put out there, and how they express themselves and the messages of their companies. I am so sick of being told what I want. I am so tired of seeing the same brands at all the 'cool' boutiques. Homogeneity sold as individualism is the name of the game today. And yuck. Just yuck. 

The lifestyles sold in media are often shallow and uninspiring. They can make people face what they don't have in their own lives, and thus consumerism is born. And if expensive things can't be afforded, then of course, inexpensive copies will do, because the message we are all getting is that we need these things in order to live whatever lives we're trying to live.

But what we really need is fulfillment, and that doesn't come from having nice clothes, or cool nail art or amazing pottery. It doesn't come from having a lot of followers on Instagram, or going to Europe and Tulum. It comes from finding something you love to do, and dedicating yourself to it. It comes from loving yourself, and sharing love with others. And I also want to go to Tulum and have nice pottery, but WITH ALL THIS "WHAT YOU NEED" GARBAGE FROM MEDIA, I have to remind myself that these are not the things that actually matter FROM TIME TO TIME. They just elaborate my life, but they do not make my life.

I'm not sure how to really end this rant, but I do feel I needed to say it.

I work in the fashion industry and yet, I can't stand major elements that are common place within the industry. I guess I just wanted you to know, if you care to dig deeper than a picture on Instagram, that you're not alone. That there are people in this industry who are really like you, and just want to live their lives and wear things that make them feel good. I make things because I think they're pretty, AND THROUGH MY WORK, I FIND LOVE AND FULFILLMENT, WHICH IS SOMETHING SPECIAL I CAN SHARE WITH THE WORLD.

AND PROBABLY, YOU'VE HEARD EVERYTHING I JUST SAID BEFORE, BUT I JUST WANTED TO REMIND MYSELF AND ANYONE WHO STUMBLES UPON THIS, THAT What makeS us unique is how we express ourselves, but this doesn't come from the BS homogeneity the fashion industry is trying to sell as individualism. It comes from what we say and how we say it.

Down with individualism. Yes to love and meaningful experiences. WE'RE ALL SMART ENOUGH TO NOT FALL FOR 'WHAT WE NEED.'

 
 
FALL ARRIVALS – NEW BAGTAZO HATS

BAGTAZO FW17 IS HERE!

Β 

PEOPLE GENERALLY THINK LABOR DAY IS THE LAST DAY OF SUMMER BUT WE STILL HAVE 18 DAYS LEFT OF SUMMER (SINCE THE AUTUMNAL EQUINOX IS ON SEPT 22ND THIS YEAR). BUT IN PREPARATION FOR THE TURNING SEASON, I'VE UPDATED THE WEBSTORE WITH NEW FALL ITEMS.

HERE ARE A FEW OF MY FAVORITES:

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PAIGE RAIN HAT

 
Page Rain Hat.jpg
 

NEW TO THE BAGTAZO REPERTOIRE FOR FW17!

REASONS TO LOVE THE PAIGE RAIN HAT

β€’ YOU CAN SHIELD YOUR FACE FROM A DRIZZLE TO A DOWNPOUR WITH ITS SLOPED BRIM
β€’ THE CROWN SHAPE IS DESIGNED TO SIT LOWER ON YOUR HEAD SO THAT IT STAYS IN PLACE DURING THE FORTHCOMING AUTUMN WINDS
β€’ YOU TOO CAN LOOK LIKE A SPY AND/OR HUMPHREY BOGART

THE PAIGE RAIN HAT COMES IN BLACK OR HEATHER GREY THIS SEASON AND IS TRIMMED WITH A JAPANESE MICROSUEDE BAND

Β 

MADELINE HAT

 
BAGTAZO MADELINE HAT IN CAMEL FW17
 

BACK FOR HER SECOND SEASON, WITH STRONG CHANCES OF JOINING THE PERMANENT COLLECTION.

REASONS TO LOVE THE MADELINE HAT

β€’ THE TRAILING BACK RIBBON SOFTENS THE BOLD HAT SHAPE
β€’ THE HIGH CROWN BOTH COOLS AND WARMS THE HEAD, WHICH IS REALLY AWESOME FOR THIS TIME OF YEAR. (THE REASON COWBOYS WEAR HATS WITH HIGH CROWNS IS BECAUSE THE SPACE BETWEEN THE CROWN AND THE HEAD CAN COOL WHEN IT'S HOT OUTSIDE, OR KEEP WARM WHEN IT'S COLD OUT. PRETTY COOL, RIGHT?)
β€’ THE WIDE BRIM IS SUPER STRAIGHT, SHAPING THE FACE WITH A SOPHISTICATED, GRAPHIC LOOK

THE MADELINE HAT COMES IN CLASSIC BLACK, CAMEL AND HEATHER THIS SEASON AND IS TRIMMED WITH JAPANESE TAFETA 

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RODGERS BERET

 
BAGTAZO RODGERS BERET FW17
 

DEBUTING THIS SEASON, THE RODGERS BERET WAS MADE IN VERY LIMITED QUANTITIES WITH FRANCE'S OLDEST BERET MANUFACTURER. BECAUSE OF THE LIMITED AVAILABILITY, THESE HATS ARE ONLY AVAILABLE IN SELECT STORES. SORRY YOU MISSED THIS ONE!

πŸŽ‰ POP UP @ REVOLVER SF πŸŽ‰

CUE THE HORNS! I'M COMING HOME.

 
Revolver Post.jpg
 

SO EXCITED TO GO BACK TO SF. DANIEL IS COMING WITH (IT'S WHERE WE MET. WE'RE DEF GOING TO REENACT HIS PROPOSAL: HUNG OVER EATING PHO UNDER THE NEON LIGHTS ON VALENCIA ST).

IF YOU EVER WANTED TO TRY ON MY HATS IRL, NOW'S YOUR CHANCE. I'M ALSO BRINGING SOME SELECT PIECES OF JEWELRY (THANKS BRITT FOR CURATING). 

πŸ™Œ πŸ™Œ πŸ™Œ

DETAILS:
OPENING RECEPTION: FRIDAY AUG 18 | 6 P - 9 P
POP UP RUNS FRIDAY - SUN

AFTER PARTY ON FRIDAY AT ROCK BAR. MY FRIEND ALLY (AKA LACY LUST) AND I WILL BE SPINNIN TUNESSSSSSS

courtney cadyComment
INSPIRATION: GRACE JONES & GENDER NEUTRALITY

THE QUEEN: GRACE JONES

Maybe you already know that I love Grace Jones. To me, Grace is the queen of fashion.

A few days ago as we were testing out where to set up the projector in our new apartment, I put on videos of Grace. We love watching old TV, so we started watching her interviews, and I stumbled upon one that stuck with me.

So, here's a video of Grace Jones talking about gender neutrality and smashing the patriarchy before we had the modern words we use today. (Specfically at 6:28). Out of all the interviews we watched, I thought this interviewer was among the best. Unlike the other interviewers (with the exception of goddess joan rivers), He really did his research and shows no sign of intimidation or judgement. 

Language has become quite complex with regards gender these days, but within my lifetime, we didn't have terms that could easily explain these ideas because they were still being created. Language has always interested me for this reason. Imagine how simple concepts were in ancient Rome before they implemented word order. in this video, Grace is able to explain herself before society could even pallet her ideas, before society even had words for the concepts she's describing.

all hail queen grace

xx,
Coco

CUSTOM BRIDAL PIECES ON BRIDES.COM

BAGTAZO BRIDAL

 
 

My friend and client, Chanelle Laurence (now Ojeda), of Valley High & The Penelope Times married her BF of 13 years, YES 13 YEARS, at the Thatcher Estate in Palm Springs and I had the honor of making her a custom hair piece and necklace. Today their wedding was featured on brides.com, so I thought I'd share.

With Chanelle's direction, we created a v-shaped brass hair piece. The piece is super light weight, which was my main concern. The high polished brass shape simply pins in the hair with oversized bobby pins.

I also made her a high-polished Karenni Choker. Both were hand made while I was juggling traveling between NY, Portugal, Italy and Peru, so I'm especially happy the custom piece turned out so well!

Chanelle had a lil baby bump by the time the wedding actually rolled around, so in one of these amazing 'second look' pics below, she's her chugging Martinellis (lol).

 
 

PS they had In-N-Out cater their wedding because CALIFORNIA KNOWS HOW TO PARTY

 
 

See full post at brides.com

BAGTAZO AT AGO TORONTO WITH O'KEEFFE

WILDER HATS WITH GEORGIA O'KEEFFEE – ARE YOU FOR REAL?!

Dear Diary,

My Wilder Hats are at the museum gift shop at AGO Toronto to compliment their current Georgia O'Keeffe exhibition (now through July 30th) organized by the Tate Modern! πŸŽˆπŸŽˆπŸŽˆ 

It's a huge honor to have my work be associated with O'Keeffe, her work has made such an impact on me.

If you're in the area and haven't visited the show, I highly suggest it! The retrospective made its only North American stop at AGO, so it's extra special. 

I've loved seeing people's selfies wearing the hats as well, so please keep them coming. Also keep posted for other Bagtazo hats showing up along side O'Keeffe exhibitions throughout the US this year. I'll reveal the details as soon as I can!

Until then, enjoy the summer.

xoxo,
Coco

HELP WANTED: PRODUCT DEVELOPMENT INTERN

NY INTERNSHIP

 
 

SUMMER PRODUCT DEVELOPMENT INTERN
BROOKLYN, NY

IF YOU WANT TO LEARN HOW PRODUCTS ARE MADE IN THE FASHION INDUSTRY, OR STUDIED PRODUCT DEVELOPMENT & PRODUCTION, PLEASE JOIN BAGTAZO THIS SUMMER.

DAY IN THE LIFE:
BAGTAZO'S PRODUCT DEVELOPMENT INTERN WILL WORK DIRECTLY WITH THE DESIGNER DURING THE SAMPLING & DEVELOPMENT PROCESS. THIS WILL BE AN IN-DEPTH EXERCISE TO ENSURE ALL PRODUCTS ARE READY FOR BULK PRODUCTION.

BY WORKING CLOSELY WITH THE DESIGNER, THE INTERN WILL LEARN CONSTRUCTION AND HOW THINGS ARE MADE, AS WELL AS LEARN HOW TO COMMUNICATE IDEAS TO FACTORY PARTNERS.

THE INTERN WILL ASSIST IN CATALOGUING ALL RAW MATERIALS & COSTS FOR EACH PRODUCT, WHICH WILL TEACH THE INTERN HOW TO BUILD BOMs (BILL OF MATERIALS), AN INVALUABLE ELEMENT OF MAKING PRODUCTS.

INTERN WILL PARTICIPATE IN LINESHEET & LOOKBOOK PHOTOSHOOTS, AS WELL AS ALL PRE-PRODUCTION TASKS AS THEY PERTAIN TO MARKET.

INTERN WILL LEARN CROSS-FUNCTIONAL SKILLS, WORKING CLOSELY WITH SALES AND MARKETING.

REQUIREMENTS:
MUST HAVE STUDIED OR HAVE A PASSION FOR PRODUCT DEVELOPMENT OR DESIGN
MUST HAVE INHERENT UNDERSTANDING FOR HOW TO MAKE THINGS
BASIC KNOWLEDGE OF FIBER, FABRICS & TRIM A PLUS

STATUS:
PART-TIME, UP TO 24 HOURS/WEEK

COMPENSATION:
MONTHLY METRO CARD
DAILY LUNCH STIPEND
60 DAY EVALUATION FOR FULL-TIME, PAID WORK AS PRODUCT DEVELOPMENT COORDINATOR

APPLY:
COCO@BAGTAZOCOLLECTION.COM

SERIOUS INQUIRIES ONLY PLEASE!

HELP WANTED: MARKETING INTERN

NY INTERNSHIP

 
IMAGE: GUY BOURDIN

IMAGE: GUY BOURDIN

 

SUMMER MARKETING INTERN
BROOKLYN, NY

IF YOU STUDIED MARKETING, OR JUST HAVE A KNACK FOR ECOMMERCE AND PUBLICITY, BUT JUST NEED MORE EXPERIENCE BEFORE YOU START YOUR CAREER, PLEASE JOIN BAGTAZO THIS SUMMER.

DAY IN THE LIFE:
BAGTAZO'S MARKETING INTERN WILL RUN ALL ECOMMERCE MEDIA, INCLUDING ASSISTANCE IN PHOTOSHOOTS, WEB CONTENT AND CAMPAIGNS. THE INTERN WILL ALSO BE RESPONSIBLE FOR MANAGING EMAIL CAMPAIGNS AND CONSUMER OUTREACH.

SOME EMAILS WILL REQUIRE PROFESSIONAL ETIQUETTE FOR PRESS AND STYLISTS. 

INTERN WILL LEARN CROSS-FUNCTIONAL SKILLS, WORKING CLOSELY WITH SALES AND DESIGN.

REQUIREMENTS:
MUST HAVE STUDIED OR HAVE A PASSION FOR MARKETING
BASIC KNOWLEDGE OF STUDIO LIGHTING AND STILL PHOTOGRAPHY
FAMILIARITY WITH MAILCHIMP
FAMILIARITY WITH ECOMMERCE PLATFORMS A HUGE PLUS
SIMPLE UNDERSTANDING OF ADOBE CREATIVE SUITE A PLUS, BUT NOT NECESSARY

STATUS:
PART-TIME, UP TO 24 HOURS/WEEK

COMPENSATION:
MONTHLY METRO CARD
DAILY LUNCH STIPEND
60 DAY EVALUATION FOR FULL-TIME, PAID WORK AS MARKETING COORDINATOR

APPLY:
COCO@BAGTAZOCOLLECTION.COM

SERIOUS INQUIRIES ONLY PLEASE!

HELLO WORLD
 
Bagtazo Sunset Ring
 

WE ABOUT TO KEEP IN TOUCH REAL HARD.

INSTAGRAM IS GREAT TO SEE WHAT PEOPLE ARE UP TO,
TUMBLR IS LIKE A PERSONALIZED MAGAZINE,
BAGTAZO'S PERIODICAL IS WHERE YOU READ ABOUT COOL STUFF,
AND THIS HERE BLOG IS WHERE YOU LEARN ABOUT THAT BAGTAZO LYFE.

SEE YOU SOON! πŸ‘‹πŸ½

courtney cadyComment